About Blufashion, Meet the Team and Tools

We help you look good, every day

Honest beauty, style, and life advice you can use on a Tuesday. We test, compare, and explain so you can buy well, care for what you own, and feel good in your skin.

Quick proof

Trusted by 161.000 readers each month, 6.000+ guides, 81 contributors, updated as of August 2025.

Start here

  • Beauty, routines that fit busy mornings.
  • Style, wearable trends and how to pair them.
  • Lifestyle, home, travel, and relationships.
  • Tools, size and fit calculators that save returns.

What we do

We test things, compare options, and translate labels into plain English. You will see clear steps, fit notes, care tips, and prices in USD for US readers. If something changes, we update and time stamp it.

Why you can trust us

Editorial standards

  • Real tests when possible, or hands on comparisons in store.
  • Health and safety info cites reputable sources you can click.
  • Plain talk, no filler, no hype.

Ethics and disclosures

We follow FTC rules on disclosures. If a link earns a commission, we say so. Our opinions stay independent. Read our Ethics Policy.

Corrections

If we miss something, tell us. We fix it and note the change.

Our story

I started Blufashion in 2018 after friends kept asking the same questions about fit and care. One guide turned into hundreds. Then we built tools to kill guesswork, from swimsuit support to hat sizing. Today, we publish practical guides, first-hand reviews, and calculators that readers use on their phones in stores and at home.

Meet the team

Writers, editors, photographers, and developers who care about clarity and usefulness. Add headshots with one line bios, then link to our Content Team and Our Contributors pages for full profiles.

In the press

As seen on FOX 40 WICZ TV, MSN, The Hudson Weekly, and Digital Journal. See the original articles for details, we link directly to each source and note the publication date. We update this list as new features appear.

Our tools

Sizing trips people up, so we built free tools you can open on your phone. These are a few of our most used tools, for more visit our Tools hub.

How we review products

We look at materials, construction, comfort, and care. We note stretch, shrink, crown depth, heel height, or fabric weight when it matters. We return or donate items after testing unless a long term test is planned.

Accessibility and inclusion

We write for many bodies, budgets, and skin tones. We show a range of models, sizes, and ages. If we miss a shade, size, or perspective, tell us and we will do better.

Work with us

Got something useful for our readers, email support@blufashion.com. Share what it is, why it helps, and timing. We only say yes when it fits our standards.

Contact

Questions, corrections, or pitches, write support@blufashion.com or use our Contact page. We read every note.

Quick links

Start here. Meet the team. Editorial policy. Press. Advertise. Tools.

By engaging with us on our social media accounts, leaving comments, etc., we can enhance the voices of modern women. Blufashion wants you to understand that you can tackle all the modern women’s roles with style and elegance.